KEY RESPONSIBILITIES

• Lead go-to-market entry for VFD products in Saudi Arabia, given this is a brand-new market for the company.

• Conduct market research and develop the local market development strategy and business plan.

• Identify, recruit and manage local distributors, channel partners and system integrators.

• Develop industry, project and key account customers directly, coordinating with the remote technical support team on pre-sales solutioning.

• Coordinate internal resources (HQ sales, engineering, logistics) to meet agreed sales targets.

• Maintain and grow relationships with existing customers as the local base is established.

• Plan and execute local marketing activities (trade shows, technical seminars, digital presence).

• Collect and report on competitor activity, pricing and market intelligence to HQ.

• 5+ years of sales experience in AC drives / VFD or closely related industrial automation products.

• Proven track record building a market, channel or distributor network from scratch is a strong plus, given the greenfield nature of this role.

• Established relationships with industrial end-users, EPCs, panel builders or system integrators in Saudi Arabia.

• Comfortable working autonomously in-market while coordinating closely with a remote technical support team based overseas.

• Fluent Arabic and English required.

• Based in, or willing to relocate to, Saudi Arabia.