B2B Campaign Manager – Enterprise ABM
Own enterprise ABM from strategy to execution. Build campaigns in HubSpot, partner with Sales, and turn named-account engagement into measurable pipeline across global B2B markets.
Location: Remote – United States / Canada
Employment: Full-Time Contractor
Experience: 5+ Years
Working Hours: Must have strong overlap with US East Coast business hours
Own the Campaign. Build It. Launch It. Prove the Pipeline Impact.
We're partnering confidentially with a growing global B2B technology company seeking a hands-on B2B Campaign Manager to own enterprise campaign execution across North America and international markets.
This is not a strategy-only marketing role.
You'll personally build and execute account-based marketing (ABM) programs, HubSpot campaigns, workflows, segmentation, outbound support, events, paid LinkedIn campaigns, and demand-generation initiatives targeting complex enterprise accounts.
The ideal candidate understands long enterprise sales cycles, knows how to market to multiple decision-makers, and can connect campaign activity directly to pipeline.
If you're someone who would rather build and launch the campaign yourself than hand the execution to another team, this role is designed for you.
What You'll Own
Enterprise ABM
Build and execute 1:1 and 1 ABM programs against named enterprise accounts
Research target organizations and identify relevant business triggers, operational challenges, and campaign angles
Build account segmentation and targeting strategies
Develop multi-touch campaigns across email, LinkedIn, content, events, and outbound channels
Partner closely with Sales on account strategy, sequencing, and engagement
Track account-level engagement and translate signals into actionable intelligence for Sales
HubSpot Campaign Execution
This is a critical part of the role.
You'll independently:
Build company and contact lists
Create smart segmentation
Configure workflows and sequences
Build campaign structures
Set up tracking and attribution
Manage campaign reporting
Analyze performance and pipeline contribution
Identify what's working and adjust campaigns accordingly
We're looking for someone who has actually built campaigns inside HubSpot, not simply managed an agency or marketing operations team that did it for them.
Demand Generation
Build top-of-funnel campaigns targeting priority enterprise verticals
Develop acquisition programs for complex B2B audiences
Support outbound Sales initiatives with messaging, account intelligence, and campaign amplification
Manage always-on LinkedIn programs targeting specific companies and decision-makers
Support paid search and other targeted digital channels where appropriate
Events & Content Activation
Drive promotion, registration, attendance, and follow-up for webinars, industry events, and customer programs
Partner with internal content and design resources to bring campaigns to market
Support SEO and answer-engine optimization initiatives
Repurpose existing content across campaigns and channels to maximize reach and pipeline impact
AI-Enabled Marketing
You'll work in an environment that actively uses AI to improve marketing execution.
We're interested in candidates who use AI practically for areas such as:
Account research
Campaign development
Personalization
Content ideation
Workflow automation
Marketing research
Campaign optimization
Experience with advanced AI workflows, agents, Claude Code, MCP, or similar tools is valuable but not required.
What We're Looking For
Must-Have
5+ years of B2B marketing experience
Advanced hands-on HubSpot experience
Proven ABM campaign execution experience
Experience personally building and launching campaigns end-to-end
Enterprise B2B experience involving complex, multi-stakeholder sales cycles
Strong understanding of marketing attribution and pipeline reporting
Ability to work closely with enterprise sales teams
Strong commercial judgment and understanding of how marketing influences revenue
Ability to operate independently within a lean, fast-moving team
Strongly Preferred
Experience marketing products or services with $100K+ enterprise deal values
Experience with six-month or longer enterprise sales cycles
Experience marketing into senior operational and technical decision-makers
Experience with LinkedIn paid campaigns and highly targeted B2B audiences
Event and webinar campaign experience
SEO/AEO exposure
Practical experience incorporating AI into marketing workflows
Ideal Industry Background
Experience within one or more of the following would be particularly valuable:
Enterprise SaaS
Artificial Intelligence / Computer Vision
Industrial Technology
Energy
Utilities
Mining
Oil & Gas
Transportation
Critical Infrastructure
Industrial Automation
Enterprise IT
Direct industry experience is valuable, but strong enterprise ABM execution and HubSpot capability are more important.
Who Will Thrive Here?
You'll likely succeed if you:
Are a builder, not just a strategist
Know HubSpot deeply enough to execute without relying on someone else
Understand how enterprise buying committees behave
Enjoy working directly with Sales
Think in terms of pipeline rather than vanity metrics
Can move from account research to campaign build to launch and reporting
Are comfortable making prioritization decisions independently
Enjoy experimenting with AI and new marketing technology
Thrive in a lean environment with significant ownership
How Success Will Be Measured
Your impact will ultimately be measured by commercial outcomes, including:
Marketing-influenced pipeline
Named-account engagement
Sales-accepted opportunities
Top-of-funnel pipeline creation
Event performance and conversion
Paid campaign efficiency
Organic growth
HubSpot execution and attribution quality
Speed from qualified engagement to sales conversation
The Opportunity
You'll join a small, highly capable global team where marketing works directly alongside Sales, Product, and Design.
The foundations are already in place. You'll have established HubSpot infrastructure, defined target accounts, existing marketing systems, and internal creative support.
What the business needs now is someone who can take ownership and execute.
If you're an enterprise B2B marketer who combines HubSpot expertise, hands-on ABM execution, commercial thinking, and a builder's mentality, we'd like to speak with you.
Apply today for a confidential conversation.
- Department
- Marketing
- Locations
- Canada, USA
- Remote status
- Fully Remote
About Remote People
We specialize in connecting forward-thinking companies with outstanding global talent. Whether you’re looking to fill a critical role or expand into new markets without local offices, we’re here to support you every step of the way.